Tools and systems, built to fit.
Every business runs differently. Your tools should too. RootWurx designs and builds custom automations, agents, and workflows — tailored precisely to how your team actually operates. AI-forward, not AI-first.
A look at what we're building. Two examples, pulled from active work — both built the same way, around the people who actually use them.
Built for local service businesses. An inbound lead agent that responds instantly and qualifies around the clock, paired with an automated Google review system that builds your reputation on its own. No more missed leads. No more chasing reviews.
Visit InfluxLead →In build with a top commercial brokerage team in Florida. A phased platform — content automation, lease intelligence, a deal portal with commission management, and executive analytics. Running through the tools their team already uses.
In build · ConfidentialConnects with the tools you already use.
Slack·Google Workspace·Microsoft Teams·Follow Up Boss·Twilio·Canva·Power BI·Google Business Profile·Instagram·LinkedIn — and more.
Built for your workflow
Not off the shelf
AI that fits how you work
From the ground up
One source. Everything connected.
Most AI tools are built for everyone, which means they're perfect for no one. We start with your business — your people, your process, your pain points — and build from there.
No bloated platforms. No subscriptions to things you don't use. Just clean, purpose-built tools that plug directly into how your team already works.
We map your current workflow before writing a single line of code. The best solution is always the one that fits your reality.
Custom agents, automations, and tools designed around your team — not the other way around.
We don't hand off and disappear. The build is the start — we operate it with you, tune it to reality, and adjust as your business changes.
Your CRM, your drive, your spreadsheets, your tools — pulled into one system that works the way your team already does. No migrations. No new logins. Just everything, finally in one place.
Your data, your workflows, your results — always yours. We manage the infrastructure that keeps it running, so your team never has to.
Every engagement follows the same shape. You see the work before you commit, and each phase goes live before the next one starts.
A free call to understand the business — your people, your process, where things slow down.
A short, no-cost build. You see the work function before you pay for it.
Phased retainer with an implementation fee per phase. Each capability goes live before the next one starts.
We manage the infrastructure, tune to reality, and grow with the business. Ongoing retainer.
Brokerage and agent teams — commercial and residential. Deal portals, commission engines, lease intelligence, executive dashboards — designed around how your team actually runs deals.
Mortgage brokers, insurance agents, accounting firms, wealth managers, family offices — anywhere deals, clients, and reporting live in spreadsheets and inboxes. We build pipelines, client portals, and reporting systems that pull from the tools you already use.
Inbound leads answered instantly, appointments booked, reviews requested. Or a full executive assistant agent — handling scheduling, invoicing, email, reminders, and follow-ups — so owners run the business, not the back office.
If your team repeats the same work every week, handles inbound by hand, or lives in spreadsheets — there's a better way to run it.
RootWurx is run by Nik — a builder with a background in institutional real estate and sustainability. Roots in the outdoors, hands in the dirt, and a habit of connecting the dots.
The work has always been the same: pay attention to what's actually there, understand how the pieces fit, and build something useful. RootWurx exists because most software isn't built for the people using it — it's built for everyone. The better version is quieter, closer, and made for how your team actually works.
Off hours: gardening, fishing, and a running list of boats, houses, and projects to bring back to life.
Tell us what you need. We'll tell you what's possible.